"On Borders.com a 'Magic Shelf' lets shoppers browse images of books and other products along scrolling shelves without leaving the page."
Das bezaubernde Bücherregal ("Magic Shelf") wirkt sich auch positiv auf die Shop-Umsätze aus:
"Shoppers who use the Magic Shelf place 62% more orders per shopping session than shoppers who don’t use the Magic Shelf. In addition, users of the Magic Shelf are 13% more likely to purchase online, 9% more likely to return to shop, and 11% more likely to recommend Borders.com to other shoppers."
Weitere Shopping-Services in 3D: